Market Size
Secondhand apparel is projected to hit $350B by 2027, growing 3x faster than retail.
Target Audience
Gen Z thrifters and small vintage sellers.
Monetization
- ·Transaction fees (8-12%)
- ·Promoted listings
- ·Authentication service fee
- ·Brand collabs
Steps to Start
- 01Build MVP marketplace on Shopify + Mercari APIs
- 02Onboard 50 power sellers manually
- 03Run TikTok creator partnerships
- 04Add AI-powered authenticity scoring
- 05Launch mobile app at $100k GMV